While I am not really a football fan, I did watch a little of last nights Super Bowl in between making food in the kitchen.
I caught the half time show and some of the commercials, as well. I have to say, I was impressed. Not so much with the game or the show, but with some of the content of commercials. I don’t ever remember seeing a Super Bowl commercial for avocados, pistachios and water.
Super Bowl ads typically run the gamut for promoting junk food, fast food, soda pop and more.
Thankfully times are changing and I am happy to be part of the food movement.
Health coaches work hard to promote healthy eating and well-being and are helping drive consumers to make better food choices. In fact, it is part of the mission of The Institute for Integrative Nutrition® (IIN) to create a ripple effect of health to transform the world. There’s an obesity epidemic in this country and countless people that have health issues related to their diets, so seeing commercials for healthy food at one of the largest television venues is a real win.
Let’s take a look at some of the commercials:
Avocados From Mexico—This commercial focused on the point that everyone loves guacamole! I loved that fact that they were promoting a healthy fruit and healthy fat. Avocados are rich in a variety of vitamins, potassium, healthy fat and are loaded with fiber.
Wonderful Pistachios—This commercial focused on the fact that pistachio’s are a good source of protein. Eating a handful or 2 of nuts is hands-down a better choice over a handful of potato chips.
Fiji Water—This commercial focused on promoting “life’s gift” and refreshing over the seeing so many ads for soda pop over the years.
Bai—This commercial was promoting a new drink made from the coffee-fruit, which surrounds the coffee bean. It is loaded with Vitamin C and also includes white tea and other polyphenals. The beverage is sweetened with stevia and erythritol. I don’t know much about this drink, since it is new, but is sounds like it has some healthful ingredients and probably worth trying.
Life Water—This commercial was promoting Pepsi’s new life water. Again—it was refreshing to see water being promoted over sugar-sweetened soda pop or other diet versions that contain chemicals.
Wendy’s— This commercial was promoting Wendy’s fresh over frozen beef. I am not promoting fast-food here, but liked the idea of promoting fresh. Fresh, whole food is always better than processed.
There still were a few commercials shown for some junk food, but we are moving in the right direction. Promoting whole foods and fitness on a large scale is good for us all.
Here’s to your health!
Thanks for reading!